Jewelry Company Rebrands Itself with a New Name

Posted: Wed, Sep 9th 2015, 00:35 | Updated: Thu, Jul 26th 2018, 04:42

Fine jewelry brand, Braesen recently rebranded and renamed itself as Anakao. The move came after the company was embroiled in a trademark issue from a UK-based company working in the same sector. The UK-based company had raised objection to the name used by the jewelry company. It was at last year’s International Jewelry London that Anakaolaunched itself as Braesen.

The CEO of the company, VinaySoudakarsaid that rebranding was quite a setback for the company but they are looking at this as an opportunity to fine-tune the brand image and focus on establishing the brand identity of the company.

 

Braesen-rebranding

 

On the occasion, the jewelry company not only launched its new look but also unveiled a new website. The name of the website is www.anakao-jewellery.com.

The company decided to rename itself after a small fishing village in Madagascar, Anakao a place which is still virtually untouched by modernity. As a company, Anakao deals with fine jewelry. It specializes in creating jewelry sets with 18 carat gold, which are set with colored gemstones and diamonds. The fact that Anakaobelieves in high-quality craftsmanship, makes use of modern and innovative techniques and refines jewelry designs, makes it a company to look out for.

More :

jewelry newsnewsBraesen rebranding

New Arrivals in store

Natural blue doublet opal australian 925 silver ring size 8.5 m37187 Natural blue doublet opal australian 925 silver ring size 8.5 m37187 - $12.99
Red ruby green emerald quartz 925 silver adjustable ring size 8 d13764 Red ruby green emerald quartz 925 silver adjustable ring size 8 d13764 - $11.99
14.72cts natural grey striped flint ohio 925 sterling silver ring size 8 m63625 14.72cts natural grey striped flint ohio 925 sterling silver ring size 8 m63625 - $11.99
View All »

You May Also Like

Peridot, a Stone of Happiness and Prosperity Peridot, a Stone of Happiness and Prosperity
All-White Costume Ideas for Labor Day All-White Costume Ideas for Labor Day
Gemstones That Heal - Using Their Powers Everyday Gemstones That Heal - Using Their Powers Everyday
Bird’s Eye, A Stone of Resolution Bird’s Eye, A Stone of Resolution
Nuummite – A Sorcerer’s Stone Nuummite – A Sorcerer’s Stone
Opal – a Stone of Protection Opal – a Stone of Protection
Worried for your babies, seek the help of an angel Lailah, Know HOW?? Worried for your babies, seek the help of an angel Lailah, Know HOW??
Know how your Guardian Angel will help you to find what you desire Know how your Guardian Angel will help you to find what you desire

Conversations

Top
Facebook Twitter Google Plus Pinterest Instagram Linkedin